Athan’s secret to filming YouTube videos in public is to only focus on what you are filming. He mentioned he tries to be completely present with the camera and he has found this dissolves his fear of what others think of him.
In his content, Athan has focused a lot on showing off new experiences. From his first activities at Duke University or in Japan, he brings an authentic view of his life, immersing others into his unique experiences.
Having a weekly upload schedule has kept Athan consistent in his YouTube journey and provides him with a sense of personal accountability.
Athan uses Adobe Premiere Pro to edit his videos (like Jack!). For anyone who wants to make videos but doesn’t know how to edit, Athan recommends learning through doing. Both Athan and Jack mentioned how they have become better editors by continuously editing videos and getting gradually better at it each time.
If you get stuck and don’t know how to do something, look it up! There are tons of videos on Premiere Pro tricks and many presets you can download!
“If people don’t like your thumbnail, they aren’t going to click on your video no matter how good it is.” Athan mentioned a key to good thumbnails and content is to have a consistent format making it simple for people to recognize your content.
Anyone can have their 15 seconds of fame, but what sets you apart as a creator is the connection your audience feels with you.
Athan mentioned the concept of 1000 true fans. As a creator, if you want to make a living from your content, you only need 1000 people that will buy everything you make that are your true, “diehard” fans.
“A rising tide raises all boats.” Life and success (especially in content creation) are not a zero sum game. Just because other people are becoming successful does not mean that you are being blocked from success. (Think of how people subscribe to multiple people who make similar videos)
Dive into the Law of Attraction: “What you think about, talk about, believe strongly about, and feel intensely about, you will bring about.”
“You never know who’s watching.” It is easy to forget that there are people behind the numbers. 1000 views doesn’t seem like much, but imagine all of those people in one room. For all you know too, one of those people could be your idol.
It has been important for Athan to focus on continuous improvement over a long period of time. He tries to improve something in each video he makes. This reminded me of Dr. John Maxwell’s saying “you’re only as good as your last book.”
“Just get good!” Sometimes all it takes is more effort. Athan has found that in every single instance where he has tried harder it has worked for him.
Miscellaneous YouTube Video Tips
Create an exact avatar/person you want to make the content for
Create all content tailored to what your avatar wants
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